japan mobile market
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Mobile Game Marketing in Japan: Market Info / UA / ASO Webinar Recap & Insights
Tokyo, Japan – April 25, 2024 On April 25th, 2024, aix hosted a insightful webinar titled “Mobile Game Marketing in Japan:…
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Is Google Really The Most Efficient Advertisement Media in Japan?
Introduction Google, a global titan in search engines, also commands a significant presence in Japan’s digital advertising market. This raises…
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Recap & Insights: “Dating Apps in Japan” Virtual Coffee Break Event by aix Inc.
Tokyo, Japan – February 28, 2024 Aiming to enhance the accessibility of Japanese marketing insights for English-speaking audiences, aix Inc.,…
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Recap & Insights: “Health & Fitness Apps in Japan” Virtual Coffee Break Event by aix Inc.
Tokyo, Japan – January 31, 2024 In an effort to make Japan marketing insights more accessible in English language, aix…
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Japan VS Singapore, Thailand, and Vietnam: Mobile Landscape
Introduction We continue our exploration of Japan’s mobile landscape, this time comparing it to Southeast Asian countries: Singapore, Thailand, and…
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Japan VS Indonesia, Malaysia, The Philippines: Mobile Landscape
Introduction Most marketers make the mistake of deploying a one-size-fits-all strategy for Asia, neglecting the unique characteristics of each country….
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TOP 20 Health & Fitness Apps on Android Play Store Japan
Introduction In today’s increasingly health-conscious world, the Health/Fitness app market is diverse, with many attractive apps for users interested in…
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From Purchase to Play: Unveiling Japanese Gen Z Gaming Landscape
Introduction In the dynamic landscape of gaming, understanding the attitudes and preferences of different generations is crucial for both industry…
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Marketing Your App in Japan: Do’s and Don’ts
Introduction In 2022, Japan ranked as the third-highest country in terms of consumer spending, trailing only China and the United…
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Exploring the Trend: Why Japanese People Juggle Multiple SNS Accounts
Introduction In recent years, Japan has witnessed a surge in the trend of individuals maintaining multiple social media accounts, reshaping…
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