SHIBUYA109
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“Edutainment”: Gen Z Males’ Top Gaming Picks in Japan
Introduction SHIBUYA109 lab. has expanded its annual survey to delve into the gaming preferences of around 20-year-old men, presenting the…
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2024 Trend Predictions: Unveiling the Pulse of Japanese Gen Z
Introduction In a recent revelation by SHIBUYA109 lab., the anticipated trend predictions for 2024 have sparked curiosity among enthusiasts eager…
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Full Immersion Experiences in Japan: Unveiling 2023’s Top Trends
Introduction In our past articles, we’ve delved into various aspects of Japan’s dynamic marketing landscape, exploring trends that captivated audiences…
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Spoiler Alerts and Double Speed: The Japan Gen Z’s Unique Approach to Content Consumption
Introduction In recent years, a cultural shift has taken place among Japan’s Z generation, giving rise to a unique phenomenon…
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2023 Trending Contents in Japan based on SHIBUYA109 lab. Trend Awards
About SHIBUYA109 lab. and SHIBUYA109 Trend Award SHIBUYA109 lab. is a youth-focused marketing agency operated by SHIBUYA109 Entertainment, specializing in…
Recent Posts
- What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar
- aix Nominated for Two Prestigious Categories in the App Growth Awards 2024
- From RPGs to OTT: How Korean Mobile Users Are Shifting Their Time and Spending
- Successful Mobile Game Marketing Strategy in Korea: Key Takeaways from our October Webinar
- Action, RPG, and Casual Games: What’s Dominating Mobile Gaming in Korea?
Categories
- ASO 65
- Case Study 16
- Creatives 10
- Growth Insight 87
- Trending in Japan 101
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