japan market
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Full Immersion Experiences in Japan: Unveiling 2023’s Top Trends
Introduction In our past articles, we’ve delved into various aspects of Japan’s dynamic marketing landscape, exploring trends that captivated audiences…
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Beyond the Millennium: Exploring the Y2K Revival in Japanese Marketing
Introduction As we bid farewell to 2023, aix’s webinar highlighted six “Pick Keywords” that significantly influenced Japan this year. In…
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The Rise of Vtubers in Japan in 2023: A Marketing Phenomenon
Introduction As we reflect on the defining keywords that have shaped Japan’s marketing landscape in 2023, “V-Tuber” emerges as a…
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Future Forward: AI Trends that Defined Japan in 2023
Introduction In a recent webinar hosted by aix, we unveiled the “Pick Keywords” that defined Japan in 2023, and at…
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Recap and Insights: “Forecasting 2024 Marketing Streams in Japan” Webinar by aix Inc.
Tokyo, Japan – December 19, 2023 In an insightful hour-long webinar, aix Inc. explored the landscape of Japanese marketing, recapped…
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Japanese Lucky Bag: The “Fukubukuro” New Year Tradition & 7 Things Businesses Can Benefit from It
Introduction We’ve recently written about year-end shopping in Japan in our last article. Celebrating the new year in Japan, unlike…
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Year-end Shopping in Japan: Unwrapping Opportunities
November and December, universally recognized as the prime months for festive celebrations and heightened consumer activity, are no less spectacular…
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How To Do ASO in Japan? 6 Steps for Your App’s Success in Japan
Welcome to the vibrant world of app marketing in Japan, where the pursuit of excellence is matched only by the…
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Japanese Product Discovery and Purchasing Behavior Based on LINE Research
In a recent survey conducted by LINE Research, Japanese consumer habits have been unveiled, shedding light on where and how…
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TikTok Lite Takes the Lead: A Game-Changer in Social Media for Japanese Gen Z
Introduction In the ever-evolving landscape of social media, staying ahead of emerging trends is paramount for businesses seeking to connect…
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