Trending in Japan
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Beyond the Millennium: Exploring the Y2K Revival in Japanese Marketing
Introduction As we bid farewell to 2023, aix’s webinar highlighted six “Pick Keywords” that significantly influenced Japan this year. In…
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The Rise of Vtubers in Japan in 2023: A Marketing Phenomenon
Introduction As we reflect on the defining keywords that have shaped Japan’s marketing landscape in 2023, “V-Tuber” emerges as a…
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Beyond 2023: The Future of Marketing with Japan’s SNS Regulations
Introduction As we bid farewell to 2023, we continue our exploration of the six pivotal keywords that shaped Japan this…
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Future Forward: AI Trends that Defined Japan in 2023
Introduction In a recent webinar hosted by aix, we unveiled the “Pick Keywords” that defined Japan in 2023, and at…
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2023 Google Search Rankings: What Did Japan Search For In 2023?
Introduction Despite Japan’s continued use of Yahoo! as a search engine, Google maintains its position as the top choice among…
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Yahoo! Search Award 2023: Unveiling Japan’s Top Searches
Introduction In Japan, where the digital landscape is marked by a unique blend of tradition and innovation, Yahoo! continues to…
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Unraveling Next-Gen Purchasing Behavior: TikTok for Business “Shoppertainment White Paper 2023”
In a bid to delve into the evolving landscape of consumer behavior, TikTok for Business has partnered with Accenture to…
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Exploring Japan’s Top Picks: Google Play Japan Best of 2023
Introduction On November 30, 2023, Google Play unveiled the winners of the highly anticipated Google Play Best of 2023 awards,…
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Spoiler Alerts and Double Speed: The Japan Gen Z’s Unique Approach to Content Consumption
Introduction In recent years, a cultural shift has taken place among Japan’s Z generation, giving rise to a unique phenomenon…
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2023 Q4 Japan App Store Discover Keywords Recap
Introduction For the past months, we’ve been gathering the Japanese keywords that made wave into the Discover tab of Search…
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