
Discover how top mobile games in Japan leverage X (Twitter) for effective content marketing. Learn popular strategies like using comics, event calendars, and character introductions to engage Japanese audiences.

Discover key insights from our recent webinar, “Onboarding & Paywall in Japan: Where Little Changes Make Big Returns.” Learn effective strategies for user onboarding and paywall timing in Japanese apps. Rewatch the webinar and download the presentation for actionable takeaways.

Discover the rising trend of subscription business models in Japan. Learn how app marketers can leverage this growing market opportunity across various sectors like fashion, lifestyle, education, and more.

Explore how personalization, immersive experiences, rising subscriptions, and borderless e-commerce are shaping the industry.

Explore the latest trends captivating Generation Z in Japan with insights from Z総研’s 2024 report. From the resurgence of cultural icons like Hello Kitty to the global influence of trends like Ballet Core and BeReal, discover how these dynamics shape youth culture and offer strategic opportunities for marketers aiming to engage effectively in this dynamic…

Discover the latest trends in game advertising from Japan’s top platforms, LINE and Yahoo. Explore innovative strategies and elements resonating with Japanese audiences, and learn how to leverage them for success in the dynamic gaming market.

Explore effective anime marketing strategies in Japan to connect deeply with audiences. Learn to leverage anime for impactful advertising.

Explore the top English conversation apps in the Japanese App Store, focusing on App Store Optimization (ASO) trends. Discover key strategies in titles, icons, screenshots, and color schemes that contribute to their success.