
Introduction In just a few days, Japanese people will have another thing called “3連休,” “san renkyū” or a 3-day weekend. The reason why is because every second Monday of October, Japan celebrates Sports day! What, why and how do Japanese people celebrate this day? In this article, we’d like to introduce you to all about…
![Keyword Insights: Japan App Store Discover Suggestions This Week [Sep 2023: Week 4]](https://i0.wp.com/aixpost.com/wp-content/uploads/2023/09/aso-index-insight-design-template-1-2-1.png?resize=400%2C266&ssl=1)
Introduction Welcome back, fellow Japan market enthusiast! Today, we’re continuing our journey into Japan’s mobile market. We’ve got a little treat for you—another glimpse at the popular keywords on Apple’s App Store Discover panel this week. (See the past Discover article here) So, if you want to learn more about Japan’s market, keep reading! Discover…
![The Weekly Discover Keywords of App Store in Japan [Sep 2023: Week 2]](https://i0.wp.com/aixpost.com/wp-content/uploads/2023/09/aso-index-insight-design-template-4-1.png?resize=400%2C266&ssl=1)
Introduction As a global marketer, it is no secret that the Japanese market is one of the most challenging markets to break into. This is due to the language barrier, unique cultural backgrounds, and Japan’s strong loyalty to domestic products. Read more about what you need to know about Japan’s mobile market in our previous…

Introduction In the world of mobile apps and gaming, one metric stands out when it comes to financial success: Average Revenue Per User (ARPU). While ARPU can vary greatly across different regions, one country that consistently outshines the rest is Japan. Japanese users demonstrate a remarkable willingness to pay more for in-app purchases and mobile…

Introduction Welcome to the world of LINE, a popular messaging platform with a vast user base and immense marketing potential. As businesses strive to connect with their target audience in a digital landscape, leveraging the power of LINE has become a crucial aspect of successful marketing campaigns. In this article, we will explore the various…

Introduction In the ever-evolving world of e-commerce and mobile shopping, it is crucial for shopping apps to stay competitive and attract users. One of the strategies employed by these apps is offering exciting promotions and events to engage and retain their user base. In this article, we delve into a comprehensive research study to uncover…

Introduction The advent of shopping apps has transformed the landscape of online shopping, delivering enhanced convenience and efficiency to consumers. This article presents a comprehensive analysis of Japan’s top 10 shopping apps, available in the App Store and Play Store, revealing valuable insights obtained from the examination of metadata keywords, design patterns, notable features, and…

Introduction The entertainment mobile app market has revolutionized the way people consume and engage with various forms of entertainment. This article delves into a comparative analysis of the characteristics of the entertainment mobile app market between Japan and the US. By examining factors such as user preferences, popular app categories, and monetization strategies, we can…

Introduction The mobile gaming industry has experienced tremendous growth globally, captivating millions of users and generating substantial revenue. This article aims to explore and compare the characteristics of the gaming mobile app market in Japan and the U.S. By examining factors such as user preferences, market trends, popular game genres, and monetization strategies, we can…

Introduction In our previous article, we explored the landscape of Japan’s most popular SNS platforms. Now, it’s time to dive deeper and uncover the potential marketing approaches for each of these platforms. From LINE to YouTube, X (Twitter) to Facebook, and Instagram to TikTok, we’ll unravel the strategies that can help marketers thrive in these…