app store
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Analyzing the Top Ranking Savings Apps on Japan’s App Store
Introduction Everyday, my team is taking note of the keywords showing up on the Discover section of Search tab in App Store to gain trend insights. In this article, I’d like to take the insights further by picking up a keyword and observe the ranking apps in this trending keyword. See patterns in creatives and…
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Exploring the App Store Connect API 3.4 Update: A Threat or An Opportunity?
Introduction The latest release of App Store Connect’s API 3.4 heralds a groundbreaking transformation in data accessibility, specifically within the Analytics domain. In this exploration, we’ll delve into the significant improvements brought about by this update, fundamentally altering our approach to comprehending and leveraging app data. As we embark on this journey, a key question…
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Unlocking the Debate: Government’s Push for App Store Competition in Japan
Introduction In a groundbreaking move on June 16, the Digital Market Competition Headquarters of the Japanese government unveiled the “Competition Assessment of the Mobile Ecosystem Report.” This article delves into the key aspects and implications of this report, exploring how it signals a significant shift in Japan’s approach to regulating the mobile ecosystem. The unveiling…
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![Keyword Insights: Japan App Store Discover Suggestions This Week [Sep 2023: Week 4]](https://i0.wp.com/aixpost.com/wp-content/uploads/2023/09/aso-index-insight-design-template-1-2-1.png?resize=400%2C266&ssl=1)
Keyword Insights: Japan App Store Discover Suggestions This Week [Sep 2023: Week 4]
Introduction Welcome back, fellow Japan market enthusiast! Today, we’re continuing our journey into Japan’s mobile market. We’ve got a little treat for you—another glimpse at the popular keywords on Apple’s App Store Discover panel this week. (See the past Discover article here) So, if you want to learn more about Japan’s market, keep reading! Discover…
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ASO Is Essential for App Marketing. But What Is It?
Introduction Have you ever thought about how many apps exist? The data collected by statista (statista(apple),statista(Google)) in Q1 2022 shows that there are 3.8 million apps in Apple App Store and 3.3 million apps in Google Play Store. It means there are more than 7 million apps out there, and the number is increasing even now. So it…
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How to Convert Visitors to Active Users – ASO – Advanced Conversion Rate Optimization
Introduction Article, “MKO: Advanced: How to Select the Perfect Keywords for Your App,” had introduced Meta Keyword Optimization as a strategy that makes your app to rank at high in the search result so its visibility can rise in return. However, the increase of visibility and the number of visits would not bear meaningful fruits…
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How to Select Perfect Keywords for Your App – ASO – Meta Keyword Optimization
Introduction How do the users find your app? Ads might have brought some, or some might have heard about the good reputation of the app. Yet a search on app stores has brought the most users to the app. If this is so, it will be important for your app to rank high when searched…
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