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Google’s Decision to Retain Third-Party Cookies: What It Means for Marketers and Advertisers
Google’s decision to retain third-party cookies impacts marketers and advertisers. Discover the implications and future strategies for a privacy-first internet.
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Leveraging ChatGPT or GAI Service for App Store Optimization (ASO)
This comprehensive guide will provide practical tips and insights on using ChatGPT for ASO, focusing on meta keyword optimization, screenshot creatives optimization, and review rate optimization.
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Recap of 2024 Marketing Trends in Japan So Far: Key Takeaways from Our June Webinar
Explore how personalization, immersive experiences, rising subscriptions, and borderless e-commerce are shaping the industry.
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Japanese Gen Z Trend Report: Trending Events and Things
Explore the latest trends captivating Generation Z in Japan with insights from Z総研’s 2024 report. From the resurgence of cultural icons like Hello Kitty to the global influence of trends like Ballet Core and BeReal, discover how these dynamics shape youth culture and offer strategic opportunities for marketers aiming to engage effectively in this dynamic…
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Where Do Japanese People Get Their News in 2024?
Explore how news consumption varies across generations in Japan, from TV dominance among seniors to social media preference among youths. Discover insights into changing media habits and implications for digital strategies in Japan’s diverse market.
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Insights from WWDC 2024: Key Takeaways for App Marketers
Discover the latest updates from Apple’s WWDC 2024 and learn how they can transform your app marketing strategy. From iOS 18 customization to advanced AI features, stay ahead with these innovative tools and insights.
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Game Ad Creatives: Latest Trends Released by LINE and Yahoo! Japan
Discover the latest trends in game advertising from Japan’s top platforms, LINE and Yahoo. Explore innovative strategies and elements resonating with Japanese audiences, and learn how to leverage them for success in the dynamic gaming market.
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Can Incorporating Anime Enhance Your Brand in Japan?
Explore effective anime marketing strategies in Japan to connect deeply with audiences. Learn to leverage anime for impactful advertising.
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Mobile Game Marketing in Japan: Creatives / Influencers / Branding / Strategy: Key Takeaways from Our Latest Webinar
Unleash your mobile game’s potential in Japan! Recap our webinar on crafting creatives, influencer marketing, branding & strategic planning to win over the Japanese mobile gaming market.
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Observing the Top English Conversation Apps in the Japanese App Store
Explore the top English conversation apps in the Japanese App Store, focusing on App Store Optimization (ASO) trends. Discover key strategies in titles, icons, screenshots, and color schemes that contribute to their success.