• Maximizing App Store Custom Product Pages (CPP) for ASO Success

    Maximizing App Store Custom Product Pages (CPP) for ASO Success

    Introduction In the ever-evolving landscape of mobile app marketing, developers are constantly seeking new ways to stand out and reach their target audiences effectively. App Store Custom Product Pages (CPP) have emerged as a valuable tool in this endeavor. In this article, we will delve into the world of CPP, understand what it is, explore…

  • Sports Day in Japan: Anime Fans Saved a Pro Football Team

    Sports Day in Japan: Anime Fans Saved a Pro Football Team

    Introduction Azul Claro Numazu is a Japanese football club that competes in the J3 League, which is the third tier of professional football in Japan. The club is associated with Shizuoka Sangyo University and has a presence in Japanese football. Azul Claro Numazu x Love Live! Series The interesting fact about this football team is…

  • App Store In-App Events: Its Benefits and Effects to ASO

    App Store In-App Events: Its Benefits and Effects to ASO

    Introduction In today’s digital age, mobile apps have become an integral part of our lives. Whether it’s for entertainment, productivity, or communication, there’s an app for nearly everything. As app developers strive to capture and retain users’ attention, one innovative tool has emerged to help achieve that goal – in-app events. These timely events within…

  • Weekly Discover Keywords: App Store Japan [Oct 2023: Week 1]
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    Weekly Discover Keywords: App Store Japan [Oct 2023: Week 1]

    Introduction Another week, another Discover Keywords from Japan app store! It’s now October and let’s see what the first week of October has for us in the App Store’s Discover keyword suggestions. In case you missed our Discover keywords last week, click here to read more about that. Now let’s hop in! Discover Section The Discover…

  • Japan’s Sports Day: A Look at Japan’s Favorite Sports and Sports Apps

    Japan’s Sports Day: A Look at Japan’s Favorite Sports and Sports Apps

    Introduction In just a few days, Japanese people will have another thing called “3連休,” “san renkyū” or a 3-day weekend. The reason why is because every second Monday of October, Japan celebrates Sports day! What, why and how do Japanese people celebrate this day? In this article, we’d like to introduce you to all about…

  • What Makes ASO Hard and How to Overcome It?
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    What Makes ASO Hard and How to Overcome It?

    Introduction In a world where mobile apps are the heartbeat of our daily lives, getting noticed amidst the face-paced digital landscape is a challenge. As app marketers, we understand the huge importance of App Store Optimization (ASO) in driving visibility and downloads. Yet, as we all know, ASO is not a one-size-fits-all endeavor. Two weeks…

  • Discovering the Trends of the Japanese Game Market from TGS 2023
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    Discovering the Trends of the Japanese Game Market from TGS 2023

    Introduction Tokyo Game Show 2023 (TGS 2023) was held from September 21st to 24th in Chiba, Japan. As if the event is proving that the event still has a huge influence in the industry, TGS 2023 has invited 700+ exhibitors from 44 different countries who introduced 2,200+ titles spread out in 2,682 booths. Compared to…

  • Keyword Insights: Japan App Store Discover Suggestions This Week [Sep 2023: Week 4]
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    Keyword Insights: Japan App Store Discover Suggestions This Week [Sep 2023: Week 4]

    Introduction Welcome back, fellow Japan market enthusiast! Today, we’re continuing our journey into Japan’s mobile market. We’ve got a little treat for you—another glimpse at the popular keywords on Apple’s App Store Discover panel this week. (See the past Discover article here) So, if you want to learn more about Japan’s market, keep reading! Discover…

  • Introducing ASO index: Taking Your App to The Top

    Introducing ASO index: Taking Your App to The Top

    Introduction In the ever-evolving world of mobile apps, staying ahead of the competition is the key to success. That’s why we are thrilled to announce the release of ASO index, your all-in-one App Store Optimization tool that empowers you to maximize your app’s visibility and achieve unparalleled success. With a suite of powerful features and functionalities,…

  • Case Study: Point Income’s CPA Campaign

    Case Study: Point Income’s CPA Campaign

    Clients Information:  Client’s KPI:  Strategy Services We Offered Campaign Summary: Bank A Campaign Summary: Bank B What is Point Income? It is a point site where users can purchase a product, register for a service, or complete a campaign to earn points which can be used as real cash in a wide range of allied…