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  • The Memory over Record Strategy: Lessons from the 40-Year Revival of Fujifilm’s QuickSnap(Utsurun desu)
    Trending in Japan

    The Memory over Record Strategy: Lessons from the 40-Year Revival of Fujifilm’s QuickSnap(Utsurun desu)

  • The Effort-Cancellation Era: Navigating Japan’s 2026 Consumer Landscape for app marketers.
    Trending in Japan

    The Effort-Cancellation Era: Navigating Japan’s 2026 Consumer Landscape for app marketers.

  • “Kokuhō (National Treasure)” and the Power of Cultural Authenticity: How a Kabuki-Themed Film Captured Japan’s Heart — and What Digital Marketers Can Learn
    Growth Insight Trending in Japan

    “Kokuhō (National Treasure)” and the Power of Cultural Authenticity: How a Kabuki-Themed Film Captured Japan’s Heart — and What Digital Marketers Can Learn

  • Tokyo Game Show 2025: Six Key Signals Global Game Marketers Shouldn’t Miss
    Trending in Japan

    Tokyo Game Show 2025: Six Key Signals Global Game Marketers Shouldn’t Miss

  • Analog Nostalgia Meets Modern Magic: How Fujifilm’s “Cheki” Captured 100 Million Hearts
    Trending in Japan

    Analog Nostalgia Meets Modern Magic: How Fujifilm’s “Cheki” Captured 100 Million Hearts

  • Launching Custom Product Pages in Japan & Korea market for Global App Marketers
    Growth Insight

    Launching Custom Product Pages in Japan & Korea market for Global App Marketers

  • The Effort-Cancellation Era: Navigating Japan’s 2026 Consumer Landscape for app marketers.
    Trending in Japan

    The Effort-Cancellation Era: Navigating Japan’s 2026 Consumer Landscape for app marketers.

  • “Kokuhō (National Treasure)” and the Power of Cultural Authenticity: How a Kabuki-Themed Film Captured Japan’s Heart — and What Digital Marketers Can Learn
    Growth Insight Trending in Japan

    “Kokuhō (National Treasure)” and the Power of Cultural Authenticity: How a Kabuki-Themed Film Captured Japan’s Heart — and What Digital Marketers Can Learn

  • Tokyo Game Show 2025: Six Key Signals Global Game Marketers Shouldn’t Miss
    Trending in Japan

    Tokyo Game Show 2025: Six Key Signals Global Game Marketers Shouldn’t Miss

  • Case Study: X Trend Marketing (LINEMO)
    Case Study

    Case Study: X Trend Marketing (LINEMO)

    Allen Park

    May 14, 2023

    Clients Information:  Client’s KPI:  Strategy Services We Offered Campaign Summary  X Trend & Event Images aix’s Influencer & SNS Marketing…

  • What Koreans Searched For in 2022
    Growth Insight

    What Koreans Searched For in 2022

    Allen Park

    December 27, 2022

    Introduction The year 2022 has been another dynamic year when many countries decided to live with COVID-19 and started opening…

  • Case Study: Tower Royale
    Case Study

    Case Study: Tower Royale

    aixpost

    December 1, 2022

    Client’s KPI Strategy Services We Offered Results Before and After Tower Royale is an engaging and action-packed multiplayer tower defense…

  • Apple & Samsung’s New Smartphone Features and What’s Next
    Growth Insight

    Apple & Samsung’s New Smartphone Features and What’s Next

    aixpost

    October 19, 2022

    Introduction It has been one or two months since Apple and Samsung released their new smartphone in the market. Apple’s…

  • iOS 16 and How It Affects ASO
    ASO, Growth Insight

    iOS 16 and How It Affects ASO

    aixpost

    September 15, 2022

    Introduction Every September, Apple announces and releases new products and software updates. On September 13, 2022, Apple rolled out iOS…

  • Google’s Helpful Content and Its Effect on ASO
    ASO, Growth Insight

    Google’s Helpful Content and Its Effect on ASO

    Allen Park

    September 13, 2022

    Introduction Google has launched a new update on its search system, called “Helpful Content.” As Google is the world’s largest…

  • Breaking Grammar Rules in App Stores
    ASO

    Breaking Grammar Rules in App Stores

    Allen Park

    September 1, 2022

    Introduction The previous articles were about the Korean and Japanese languages and how their linguistic characteristics may affect how users…

  • Ceaseless Growth through the Synergy of ASO and ADs
    Case Study

    Ceaseless Growth through the Synergy of ASO and ADs

    Allen Park

    August 12, 2022

    Introduction Point Income is an application, developed by Fivegate Inc., through which users can accumulate points when they purchase an…

  • Case Study: Hellobot
    Case Study

    Case Study: Hellobot

    aixpost

    July 27, 2022

    Introduction Hellobot is a chatbot application, developed by Korea’s app provider, Thingsflow Inc. This chatbot provides various charming characters that…

  • Case Study: VideoMonster
    Case Study

    Case Study: VideoMonster

    Allen Park

    July 20, 2022

    Introduction VideoMonster is an application that provides video editing tools and motion graphic templates. Its developer is located in Seoul,  South…

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