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  • Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns
    Growth Insight 韓国市場トレンド

    Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns

  • Why Micro-Influencers Are Driving Brand Success in Japan
    Growth Insight Trending in Japan

    Why Micro-Influencers Are Driving Brand Success in Japan

  • The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game
    Growth Insight Trending in Japan

    The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game

  • Case Study: Helio Games’ Amikin Adventure
    Case Study

    Case Study: Helio Games’ Amikin Adventure

  • Case Study: Tiimo
    Case Study

    Case Study: Tiimo

  • What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar
    Growth Insight

    What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar

  • State of the Mobile Game Market in Japan (2023-2024)
    Trending in Japan

    State of the Mobile Game Market in Japan (2023-2024)

  • Unveiling the Future of Gaming: Highlights and Insights from TGS 2024
    Trending in Japan

    Unveiling the Future of Gaming: Highlights and Insights from TGS 2024

  • Tokyo Game Talk: An Evening of Insights and Networking
    Trending in Japan

    Tokyo Game Talk: An Evening of Insights and Networking

  • aix Nominated for Two Prestigious Categories in the App Growth Awards 2024
    ASO

    aix Nominated for Two Prestigious Categories in the App Growth Awards 2024

    Jamie Lou Borile

    November 15, 2024

    aix has been nominated for two categories at the App Growth Awards 2024: Social & Influencer Campaign and App Marketer of the Year. Join us in celebrating this exciting achievement!

  • Launch of “Rocket A” — A Comprehensive Japan-Focused Marketing (CPE, UA) Media for Mobile Game
    Growth Insight

    Launch of “Rocket A” — A Comprehensive Japan-Focused Marketing (CPE, UA) Media for Mobile Game

    David

    March 3, 2025

    “Rocket A”: A New Performance-Driven Service for Acquiring Japanese Users. [Shibuya, Tokyo, March 3, 2025] – aix Inc., a leading app organic…

  • Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns
    Growth Insight, 韓国市場トレンド

    Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns

    Jamie Lou Borile

    February 21, 2025

    South Korea’s revised Electronic Commerce Act introduces strict regulations on auto-renewal subscriptions and dark patterns. Learn how businesses can comply with the new law taking effect in 2025.

  • Why Micro-Influencers Are Driving Brand Success in Japan
    Growth Insight, Trending in Japan

    Why Micro-Influencers Are Driving Brand Success in Japan

    Jamie Lou Borile

    February 6, 2025

    Discover why micro-influencers are driving brand success in Japan. Learn how their high engagement, trust, and niche targeting make them a powerful marketing tool.

  • The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game
    Growth Insight, Trending in Japan

    The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game

    Jamie Lou Borile

    February 5, 2025

    Unlock the secrets of influencer marketing in Japan and Korea with aix Inc.’s Never Snooze. Learn how macro, micro, and nano influencers shape brand engagement, and discover the best strategies to build trust, create viral buzz, and maximize social media impact in these unique markets.

  • Case Study: Helio Games’ Amikin Adventure
    Case Study

    Case Study: Helio Games’ Amikin Adventure

    Sea Seino

    January 9, 2025

    Based on thorough market research and target user analysis, aix optimized their screenshots. This resulted in an improved conversion rate and successfully acquired users with a high LTV (lifetime value).

  • Case Study: Tiimo
    Case Study

    Case Study: Tiimo

    Allen Park

    January 8, 2025

    aix’s expertise made all the difference in establishing a more localized presence for Tiimo in the Korean and Japanese markets.

  • What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar
    Growth Insight

    What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar

    Jamie Lou Borile

    December 26, 2024

    As we wrap up the year, marketers, developers, and industry leaders gathered at the aix Virtual Coffee Break webinar on…

  • Case Study: Data.ai’s Phone Guardian
    Case Study

    Case Study: Data.ai’s Phone Guardian

    Allen Park

    December 25, 2024

    Client’s KPI Strategy Services We Offered ASO Icon (Both JP & KR)  Based on market research and our previous experience…

  • From RPGs to OTT: How Korean Mobile Users Are Shifting Their Time and Spending
    Growth Insight

    From RPGs to OTT: How Korean Mobile Users Are Shifting Their Time and Spending

    Jamie Lou Borile

    November 14, 2024

    South Korea’s mobile market in 2024 shows a shift in user habits. Learn how OTT platforms and webtoons are rising, while traditional RPGs face revenue decline.

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App Store Optimization

  • A Comprehensive Guide to the 1/23, 2024 Google Play Store UI Changes and Future Strategies 2025

    A Comprehensive Guide to the 1/23, 2024 Google Play Store UI Changes and Future Strategies 2025

  • Understanding User Reviews: How Foreign Game App Companies Should Approach App Reviews in the Japanese Market stragically

    Understanding User Reviews: How Foreign Game App Companies Should Approach App Reviews in the Japanese Market stragically

  • Leveraging ChatGPT or GAI Service for App Store Optimization (ASO)

    Leveraging ChatGPT or GAI Service for App Store Optimization (ASO)

  • Insights from WWDC 2024: Key Takeaways for App Marketers

    Insights from WWDC 2024: Key Takeaways for App Marketers

Growth Insight

  • Launch of “Rocket A” — A Comprehensive Japan-Focused Marketing (CPE, UA) Media for Mobile Game

  • Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns

  • Japanese woman in train using smartphone

    Why Micro-Influencers Are Driving Brand Success in Japan

  • The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game

  • What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar

Case Studies

  • Case Study: Helio Games’ Amikin Adventure

    Case Study: Helio Games’ Amikin Adventure

  • Case Study: Tiimo

  • Case Study: Data.ai’s Phone Guardian

  • Case Study: Slopes

  • Case Study: TIMEFLIK

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