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  • Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns
    Growth Insight 韓国市場トレンド

    Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns

  • Why Micro-Influencers Are Driving Brand Success in Japan
    Growth Insight Trending in Japan

    Why Micro-Influencers Are Driving Brand Success in Japan

  • The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game
    Growth Insight Trending in Japan

    The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game

  • Case Study: Helio Games’ Amikin Adventure
    Case Study Growth Insight

    Case Study: Helio Games’ Amikin Adventure

  • Case Study: Tiimo
    Case Study Growth Insight

    Case Study: Tiimo

  • What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar
    Growth Insight

    What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar

  • State of the Mobile Game Market in Japan (2023-2024)
    Growth Insight Trending in Japan

    State of the Mobile Game Market in Japan (2023-2024)

  • Unveiling the Future of Gaming: Highlights and Insights from TGS 2024
    Growth Insight Trending in Japan

    Unveiling the Future of Gaming: Highlights and Insights from TGS 2024

  • Tokyo Game Talk: An Evening of Insights and Networking
    Growth Insight Trending in Japan

    Tokyo Game Talk: An Evening of Insights and Networking

  • Weekly Discover Keywords: App Store Japan [Oct 2023: Week 1]
    Growth Insight, Trending in Japan

    Weekly Discover Keywords: App Store Japan [Oct 2023: Week 1]

    Jamie Lou Borile

    October 6, 2023

    Introduction Another week, another Discover Keywords from Japan app store! It’s now October and let’s see what the first week…

  • Japan’s Sports Day: A Look at Japan’s Favorite Sports and Sports Apps
    Trending in Japan

    Japan’s Sports Day: A Look at Japan’s Favorite Sports and Sports Apps

    Jamie Lou Borile

    October 5, 2023

    Introduction In just a few days, Japanese people will have another thing called “3連休,” “san renkyū” or a 3-day weekend….

  • What Makes ASO Hard and How to Overcome It?
    ASO, Growth Insight

    What Makes ASO Hard and How to Overcome It?

    aix

    October 3, 2023

    Introduction In a world where mobile apps are the heartbeat of our daily lives, getting noticed amidst the face-paced digital…

  • Discovering the Trends of the Japanese Game Market from TGS 2023
    Growth Insight, Trending in Japan

    Discovering the Trends of the Japanese Game Market from TGS 2023

    Allen Park

    September 29, 2023

    Introduction Tokyo Game Show 2023 (TGS 2023) was held from September 21st to 24th in Chiba, Japan. As if the…

  • Keyword Insights: Japan App Store Discover Suggestions This Week [Sep 2023: Week 4]
    Growth Insight, Trending in Japan

    Keyword Insights: Japan App Store Discover Suggestions This Week [Sep 2023: Week 4]

    Jamie Lou Borile

    September 29, 2023

    Introduction Welcome back, fellow Japan market enthusiast! Today, we’re continuing our journey into Japan’s mobile market. We’ve got a little…

  • Introducing ASO index: Taking Your App to The Top
    ASO

    Introducing ASO index: Taking Your App to The Top

    aixpost

    September 25, 2023

    Introduction In the ever-evolving world of mobile apps, staying ahead of the competition is the key to success. That’s why…

  • Case Study: Point Income’s CPA Campaign
    Case Study

    Case Study: Point Income’s CPA Campaign

    aixpost

    September 17, 2023

    Clients Information:  Client’s KPI:  Strategy Services We Offered Campaign Summary: Bank A Campaign Summary: Bank B What is Point Income?…

  • Analysis in the General App Trends among Generation Alpha
    Growth Insight, Trending in Japan

    Analysis in the General App Trends among Generation Alpha

    aixpost

    September 15, 2023

    Generation Alpha, born between 2010 and 2024 (McCrindle), is rapidly evolving along with ongoing technological development. This also indicates that…

  • The Weekly Discover Keywords of App Store in Japan [Sep 2023: Week 2]
    Growth Insight, Trending in Japan

    The Weekly Discover Keywords of App Store in Japan [Sep 2023: Week 2]

    Jamie Lou Borile

    September 15, 2023

    Introduction As a global marketer, it is no secret that the Japanese market is one of the most challenging markets…

  • iOS 17 New Features and ASO Notes
    ASO, Growth Insight

    iOS 17 New Features and ASO Notes

    Jamie Lou Borile

    September 13, 2023

    Introduction It’s September again! To most people in Japan, it signifies the start of autumn and the time to eat…

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