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  • Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns
    Growth Insight 韓国市場トレンド

    Korea’s New E-Commerce Law and Its Impact on Free Trials and Dark Patterns

  • Why Micro-Influencers Are Driving Brand Success in Japan
    Growth Insight Trending in Japan

    Why Micro-Influencers Are Driving Brand Success in Japan

  • The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game
    Growth Insight Trending in Japan

    The Future of Influencer Marketing in Japan and Korea: How “Never Snooze” is Changing the Game

  • Case Study: Helio Games’ Amikin Adventure
    Case Study Growth Insight

    Case Study: Helio Games’ Amikin Adventure

  • Case Study: Tiimo
    Case Study Growth Insight

    Case Study: Tiimo

  • What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar
    Growth Insight

    What We Learned as Japan App Marketers in 2024 for 2025 Success: Key Takeaways from our December Webinar

  • State of the Mobile Game Market in Japan (2023-2024)
    Growth Insight Trending in Japan

    State of the Mobile Game Market in Japan (2023-2024)

  • Unveiling the Future of Gaming: Highlights and Insights from TGS 2024
    Growth Insight Trending in Japan

    Unveiling the Future of Gaming: Highlights and Insights from TGS 2024

  • Tokyo Game Talk: An Evening of Insights and Networking
    Growth Insight Trending in Japan

    Tokyo Game Talk: An Evening of Insights and Networking

  • Japan Google Play Store’s Metadata Update: Title Character Limit
    ASO, Trending in Japan

    Japan Google Play Store’s Metadata Update: Title Character Limit

    aixpost

    October 19, 2023

    Introduction In the ever-evolving landscape of app optimization, even subtle changes can wield profound influence. The recent changes in the…

  • Dating Apps in Japan: Promotion/Ads Trends
    Growth Insight, Trending in Japan

    Dating Apps in Japan: Promotion/Ads Trends

    Sea Seino

    October 18, 2023

    Introduction In the ever-evolving landscape of technology and relationships, Japan has emerged as a fascinating arena for the promotion of…

  • Puzzle Games in Japan: Promotion/Ads Trends
    Growth Insight, Trending in Japan

    Puzzle Games in Japan: Promotion/Ads Trends

    Sea Seino

    October 17, 2023

    Introduction The mobile gaming industry continues to thrive as one of the most lucrative sectors in the tech world. In…

  • Japanese Autumn Trend: Kinmokusei?
    Trending in Japan

    Japanese Autumn Trend: Kinmokusei?

    Jamie Lou Borile

    October 13, 2023

    Introduction In the midst of the digital hustle and bustle, a subtle yet enchanting topic dominated Japanese X (Twitter) yesterday…

  • Autumn Marketing in Japan: How Japan Celebrates Halloween
    Trending in Japan

    Autumn Marketing in Japan: How Japan Celebrates Halloween

    Jamie Lou Borile

    October 11, 2023

    Introduction Halloween is just around the corner! Japan is slowly getting covered with orange and purple, pumpkins, cute ghosts and…

  • Play Store’s Promotional Content and Its Impact on ASO
    ASO

    Play Store’s Promotional Content and Its Impact on ASO

    Jamie Lou Borile

    October 10, 2023

    Introduction As the mobile and application market continues to grow, the major app stores, App Store and Play Store also…

  • Understanding Play Store Custom Store Listings (CSL): Guidelines and ASO Benefits
    ASO

    Understanding Play Store Custom Store Listings (CSL): Guidelines and ASO Benefits

    Jamie Lou Borile

    October 10, 2023

    Introduction In the dynamic world of mobile apps, staying ahead of the competition and making your app stand out is…

  • Maximizing App Store Custom Product Pages (CPP) for ASO Success
    ASO

    Maximizing App Store Custom Product Pages (CPP) for ASO Success

    Jamie Lou Borile

    October 10, 2023

    Introduction In the ever-evolving landscape of mobile app marketing, developers are constantly seeking new ways to stand out and reach…

  • Sports Day in Japan: Anime Fans Saved a Pro Football Team
    Trending in Japan

    Sports Day in Japan: Anime Fans Saved a Pro Football Team

    Allen Park

    October 6, 2023

    Introduction Azul Claro Numazu is a Japanese football club that competes in the J3 League, which is the third tier…

  • App Store In-App Events: Its Benefits and Effects to ASO
    ASO

    App Store In-App Events: Its Benefits and Effects to ASO

    Jamie Lou Borile

    October 6, 2023

    Introduction In today’s digital age, mobile apps have become an integral part of our lives. Whether it’s for entertainment, productivity,…

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